Financial Statement Analysis

Master the art of reading financial statements to evaluate company health, profitability, and growth prospects through comprehensive analysis techniques.

The Foundation of Fundamental Analysis

Mastering financial statements is crucial for gauging a company's health, profitability, and growth prospects. You'll dive into the three core statements—Income Statement, Balance Sheet, and Cash Flow Statement—and learn how to extract actionable insights.

The Three Pillars of Financial Analysis

1

Income Statement

Performance over time

2

Balance Sheet

Financial position snapshot

3

Cash Flow Statement

Actual cash movements

Income Statement Analysis

The Income Statement (or Profit & Loss) shows performance over a period by detailing revenue, expenses, and profit.

Key Components

Revenue (Sales)

Total income from goods or services

Cost of Goods Sold (COGS)

Direct costs to produce those goods

Operating Expenses

SG&A, R&D, depreciation costs

Net Income

Bottom-line profit after all expenses

Key Calculations

Gross Profit

Gross Profit = Revenue - COGS

Operating Income (EBIT)

EBIT = Gross Profit - Operating Expenses

Profitability Metrics

MetricCalculationWhat It Shows
Gross MarginGross Profit ÷ RevenueEfficiency of production
Operating MarginEBIT ÷ RevenueCore profitability
Net MarginNet Income ÷ RevenueOverall profitability
YoY Growth(Current - Prior) ÷ PriorTrend in sales or earnings

Analysis Tip: Examine trends over multiple quarters/years to spot cyclicality or emerging pressures.

Balance Sheet Analysis

The Balance Sheet provides a snapshot of what the company owns (assets) and owes (liabilities) at a specific date, with the difference representing shareholder equity.

Balance Sheet Structure

SectionKey Line Items
AssetsCurrent Assets (Cash, AR, Inventory); Non-Current Assets (PPE, Intangibles)
LiabilitiesCurrent Liabilities (AP, Short-term Debt); Long-term Liabilities (Bonds, Leases)
EquityCommon Stock; Retained Earnings; Treasury Stock

Key Balance Sheet Ratios

Current Ratio

Current Assets ÷ Current Liabilities

Measures short-term liquidity

Quick Ratio

(Cash + Securities + AR) ÷ Current Liabilities

Conservative liquidity measure

Debt-to-Equity

Total Liabilities ÷ Shareholder Equity

Financial leverage assessment

Balance Sheet Insight: A strong balance sheet combines ample liquidity with manageable leverage.

Cash Flow Statement Analysis

The Cash Flow Statement translates accounting profits into actual cash movements, segmented into three key areas.

Cash Flow Components

SectionFocus
Operating Cash Flow (CFO)Cash from core business activities
Investing Cash Flow (CFI)Cash used for capital expenditures, M&A
Financing Cash Flow (CFF)Cash from debt/equity issuance or repurchase

Free Cash Flow Analysis

Free Cash Flow Formula

FCF = CFO - Capital Expenditures
FCF Yield:FCF ÷ Market Cap

Cash Flow Warning: Persistent divergence between net income and CFO can signal aggressive revenue recognition or working-capital issues.

Analytical Techniques

Horizontal Analysis

Compare line items over multiple periods to identify growth or contraction trends.

Growth Rate = (Current - Prior) ÷ Prior × 100%

Vertical Analysis

Express each line as a percentage of a base figure for cross-company comparison.

% of Revenue = Line Item ÷ Revenue × 100%

Ratio Analysis

Evaluate liquidity, profitability, leverage, and efficiency using standard ratios.

Liquidity: Current Ratio
Profitability: ROE, ROA

Ratio Categories

Ratio CategoryExamplesPurpose
LiquidityCurrent Ratio; Quick RatioAbility to meet short-term obligations
ProfitabilityROA; ROE; Net MarginEfficiency in generating profits
LeverageDebt/Equity; Interest CoverageFinancial risk from debt
EfficiencyInventory Turnover; Receivables TurnoverAsset utilization efficiency

Red Flags & Quality Checks

Critical warning signs that require deeper investigation when analyzing financial statements.

Warning Signs

One-Time Items

Large gains/losses that distort recurring earnings

Working Capital Swings

Rapid AR or inventory build-ups can mask cash constraints

Debt Maturity Walls

Concentrated near-term debt increases refinancing risk

Impaired Assets

Write-downs indicating past over-investment or obsolete assets

Quality Assessment

Essential Review Areas

  • Footnote Review: Off-balance-sheet obligations
  • Lease Commitments: Future payment obligations
  • Pension Deficits: Unfunded retirement liabilities
  • Management Discussion & Analysis (MD&A)

Critical Reminder: Always read management discussion & analysis (MD&A) and footnotes for context. The devil is often in the details that don't appear in the main financial statement numbers.